How to Solve "Not a Writer" Problems

Have you wound up thinking...my teacher at school said I was hopeless at writing...so since then,  I just gave up!

So many people are put off writing website content because they think they are bad at writing.

If a customer calls up, it seems easy to "tell them" the information they need during a short conversation, but it can feel a major struggle to gather together all that useful information in your head and write it down for your present and future customers.

Worse still, after you've finished, you need to spend what seems like and age proofreading the same text again and again and again. Let's be honest, writing website content can be very dull indeed. I've worked on thousands of pages over the years, and, as you know, the novelty quickly wears off.

The good news is there are a lot of ways you can make this process of putting together website content much easier.

As always with the Website Success System,  you as the business owner do the research and  the planning to make sure you've identified all the information that your customers want to read and will value - then the system kicks in and you can remove all the roadblocks that used to slow you down.

Did You Know There's a Standard Way to Write for the Web That Makes It as Easy as Filling In a Form?

There is a specific way of writing web content, which recognises that vistors don't read information, they skim it to get the gist of the web page. Once they've got the gist, if your visitor thinks the page has the answers they're looking for, they will devote a little bit longer to read what's there in more detail.

The thing is, because your visitor wants to skim-read to get the main points,  the writing style you used for your essays at school, where you and your teacher read each and every word isn't much use.  That style of writing doesn't matter any more.

So forget about all that time you spent as a school kid, hating writing down 8 pages on "what you did over the summer holidays." Shortcut the process and use the are proven blueprints that help you make writing web content more like filling out a short, concise,, focused form, rather than doing a piece of rambling creative writing.

There's a whole module in the Website Success System, just 20 minutes long, where I give you this specific "form" structure to follow - so everything you write is optimised for your skim-reading visitors. All you have to do is follow the structure and apply the information you already know about your business - remembering to write it from the customer's perspective of course - no dull "ME,ME,ME" writing!

This structured way of writing, is based on the techniques used by popular, content-rich  (I really want to say 'wordy!')  sites like the BBC or Wikipedia.

It's very flexible,  it's easy to cater for the different needs of your visitors and it works for any industry and any size of website.

Just like the quick and easy sesign shortcuts that are available with website templates and stock images, you can cut corners without cutting website quality when it comes to writing.too - providing you remember the golden rule that everything you write is geared towards building relationships with customers and giving them the information they need to buy from you, or want to contact you. 

Getting Someone Else to Write For You - On the Cheap Without Sacrificing Quality!

You can hire freelancers online to help you with your writing for just a few pounds for a few hundred words. All you need to do is provide the brief of what your customers want to read as bullet points and then ask for some help. For example, perhaps you run a garden centre and you want to provide 10 tips about lawn care in dry locations. You just post up your brief, the number of words you're looking for and the deadline. Then the freelance writer will do the web research and write up the information in a web-friendly format for you. You just download the finished article when it's ready.

As well as asking writers to research and write up your content, you can also ask writers to rewrite information. Perhaps you have seen a brief report that you think would interest your customers? All you need to do get a rewrite organised, so the information is completely different but still explains the same points. Some people feel uneasy about this, but it's difficult to come up with a 100% unique idea with billions of pages published online. Your writing doesn't have to be unique like a doctoral thesis, the uniqueness comes from how you tailor that information be to just what your customers want to use and want to know - that they from a website they trust - i.e. YOU!

I have included a members only download resource of  90,000 time-saving licenced articles for you to use as a starting point for your website content, ranging from health, to business to jewellery making - which you can adapt to suit your website, your blog posts or your newsletters. All you need to do is tweak them to suit your customers preferences - not starting from scratch speeds things up immensely.

You can hire freelancer writers from lots of different websites. I tend to use http://www.textbroker.com and http://www.elance.com for any web research, writing and rewriting projects I need help with.

If it's the "sitting at the keyboard" part of writing that gets you down, have you considered dictating your page content and getting someone to transcribe it. You can speak 6 times quicker than you can type, and often your spoken "tone of voice" comes across more relaxed on the page, which is ideal for most website - no one wants to ready starchy, stuffy, dull information.

Most mobile phones have a voice recorder facility - you can save money and use that as a dictation recorder!

I've had over 100,000 words transcribed by http://www.fingertipstyping.co.uk/.

Cut Out the Hassle of Proofreading Your Own Work - Cheaply and Easily

Isn't it typical, you spend some time putting together some written work. You check it and doublecheck it, then someone else glances at it and spots a typo in seconds.

To get rid of that problem once and for all, I use  http://www.scribendi.com to proofread and edit  my written work. For my first visit, I had to create an account on their site, and after that I can just upload the word files that have the writing I want checking, for both proofreading and any minor edits to fix any writing style problems - and get them back within 8 hours, all proofread and ready to go! Their service is a massive timesaver for me and I am happy to recommend them.

No More Writing Worries

Just by following these free tips, you can save yourself a lot of headaches and worry when it comes to writing your website content.

It's time to end all that stress and anxiety caused by your website that has stopped you from succeeding,  It's time to end that sinking feeling as your website tries to do battle with competitors who are dominating your online marketplace - it's time to get the help you need and become Website Success System member NOW! and get over 500 more jargon-free practical ways to create the website your business deserves.

P.S!

There are lots of ways to shortcut the process of writing website content - it's not like the dreaded school essay these days! Please don't let your fear of writing stop you from doing some planning that's going to make your website a success for your business. You are delighting your customers offline, let's get you delighting them online too. Let me help you write web content that wows your present and future customers - become a member TODAY!