Monday Feb 06

What Causes Poor Online Sales

Fed Up Thinking: Why is it People Just Don't Buy From Our Site!!

From the customer's perspective, there are some fundamental things that put them off buying from you - the good news is they are easy to fix once you know what what they are and how to fix them.f

Poor Contact Methods

Firstly, you need to come across as being a real company that cares about offering a good service to the customer. You can look like a "fly-by-night" scammer if your contact details are hidden away deep within your site and consist of just a lone email address. Alarmbells start to go off in your customer's mind. If they think getting a refund, returning goods, or contacting you for some after-sales support is going to be difficult if there's a problem, then they're not going to buy anything from you - they'll look for a company they think will be more trustworthy and easier to work with.

Share

Read more: What Causes Poor Online Sales

How to Generate More Leads With Your Contact Us Page

A contact page is much more that just adding your phone number and email address. This page should give the person on your website all the possible options they can contact your business. 

The contact page should consist of 3 main sections: 
1. Company address 
2. Telephone and fax numbers 
3. Contact form 

If you are finding social networking is a benefit to your business, add your add your twitter and facebook details so prospects and customers can follow you.
 
You could also add an image to the page to brighten things up so it's not just all text. Be careful, don't add amateurish graphics like clip-art of phones, letters and postboxes - from the customer's perspective, it makes your site look dated and chips away at your business credibility
Share

Read more: How to Generate More Leads With Your Contact Us Page

8 Ways to Gain Expert Status Online

No matter what business you are in it always helps to be seen as an expert. If you were calling someone to fix a drain or sell your house you would approach the person you saw as most credible and reputable in that area of expertise.

To become an expert takes hard work and experience. It can involve study or the honing of practical skills. It demands high standards of work. But after all this effort will you be perceived as an expert? If you feel you've earned the mantle of expert but are not recognized as one, here are eight ways to start establishing your reputation.

Share

Read more: 8 Ways to Gain Expert Status Online

Page 1 of 2

Share This!


Free Website Strategy Report 
Tiers_text SilverButton GoldButton