Discover The Fast, Fun, Customer-Friendly Way to Boost Your
Online Sales, Leads and Credibility - 100% Jargon FREE!

Do you want to insure yourself against creating a website failure - and gain clarity on what you need to do to succeed online?

No matter how hard you try, statistically, there is a 95% chance that you’re going to fail because only 5% of websites help businesses grow  – and that applies whether your business website needs to increase sales, leads or simply boost the loyalty of present or future customers.

And why do 95% of those business websites fail? It’s because the traditional way of planning a website is fundamentally FLAWED!

Did You Know that 95% of Business Websites... 

• Never bring in any sales
• Fail to bring in enquiries
• Don’t explain the value of doing business with the company behind the site
• Drain budgets with no improvement in the bottom line
• Drive present and future customers to competitor websites
• Diminish the belief that online success is ever achievable

Businesses Replicate This Poor Strategy Despite Overwhelming Evidence it Will FAIL

Let Me Show You a Whole New Way to Think About Your Website 

The Website Success System, is a website usability training course that shows exactly what you need to do to emulate the successful strategies of the 5% of websites that do generate business – using straightforward, jargon-free, proven techniques.

It can all be very easy if you allow me to help you...

• Since 2004, I have been helping companies like yours improve their website usability, where a return on investment is critical.  In the current economic climate, there is no room for error with when it comes to allocating budgets. I want to share these money-saving, risk-reducing, online success strategies with you.
   
• When I go to business networking events, delegates tell me they have spent a lot of time and effort working on their website, yet there is no return. The disappointment and frustration is clear – that was when I decided I needed to share my knowledge with more businesses and share my website strategies that grow rather than undermine profits.
   
• Most companies offering website services focus on generating traffic with pay-per-click campaigns and search engine optimisation strategies – which is only going to improve sales if the website clearly offers the influx of visitors what want to buy. If customers end up at a confusing website that doesn’t support them as they make buying decisions, they click away to find a different website that is easier to use.
   
• This proprietary website usability training system tackles this problem head on and shows you over 500 different ways to boost online success by making your websites more customer-focused and easy to use.

What Do Businesses Say About This System ?

"Thanks to Colette's advice,    our website has grown our business by 420%!" I gave up my day job in London and emigrated to Egypt to build 4 holiday flats on the West Bank of the Nile in Luxor, Egypt. Colette helped me understand what customers wanted my website to tell them, and how they want the booking system to work. Since then, our business has gone from strength to strength, with travellers coming from all over the world to stay with with, and now thanks to Colette's advice, we've grown our business by 420%! We have 21 flats now! The advice Colette gave me about making our website customer-friendly has been invaluable - it's worked so well, I've not made any big changes to my site since I first set it up six years ago. If you are passionate about how great your business is and you're passionate about creating strong connections with your online customers, follow everything Colette tells you to do in her Website Success System. It works! Jane Akshar,  Director,  www.flatsinluxor.co.uk

"I really wish that when I started out on the net I could have had this course" "The thing about this course that really impressed me was that every step of the way Colette not only tells you what needs to happen to get the best results but also gives you real world examples from some of the best known websites around - sites like the BBC and eBay. This gives you real examples, from those sites that are already successful, and allows you to see how these features could work for you on your site. I can’t recommend it highly enough. " Ian Greenwood - Marketing Consultant & Copywriter  www.iangreenwood.co.uk

"What has been missing until now is now to make your website user friendly" "There is so much information available that offers the first steps to creating a website or the "secrets" to achieving a high search engine position for a website yet what has been missing until now is easily understood information showing you exactly how to make your website as user friendly and customer focused as possible. The superb Website Success System course shows you how to create a great customer experience that and can be used by those with no website experience whatsoever. With both text and video content, there is now no excuse for not having your website fully optimised for the customer. " Michael Tasker, Professional Blogger,  www.thecolitisexperience.com

Why is A Customer-Friendly Website So Important...

How Can You be Certain That Your Corporate Website is as Customer-Focused as it Needs to Be?

Allow me to prove to you right now how I know, without any doubt, that your website needs to be more customer-focused.

Have you visited a “household name” website and been presented with a popup survey asking "what you wanted to achieve on their site, today", and asking "how successful your visit was?" This is clear evidence that this company  is gathering detailed information about how efficiently their website meets the needs of present and future customers. Clearly. they want to improve the user experience of their webite for visitors.

Why are these businesses analysing this information? It's simple. With this goldmine of accurate insights into the customers' way of thinking, they can confidently make informed decisions on exactly how to improve their website to boost online profitability - no guesswork and no nasty disappointments with failed "revamps".

These big websites bring in expensive external specialist usability agencies to do this work for them at a cost of tens of thousands of pounds. Given their investment, clearly these strategies work. Sadly until now this approach has been prohibitively expensive for a typical website owner – that’s where the competitively priced Website Success System comes in.

If you’ve never focused on what your customers really want from your website, I can guarantee you’re not giving them the information they need – and that’s why those sales and enquiries you need are not coming in. With this step-by-step system you can invest in unlimited access to the straightforward techniques I implement as a website consultant for these big-name websites - at a fraction of the normal cost.

When You Follow This 16 Step Success System You Are Able to:

• Clearly and quickly identify and remove the red-flags on your websites that are killing sales and lowering your profitability 
• Identify ways to improve your website and increase sales by making sure present and future customers have the right information to complete a purchase with confidence and ease 
• Implement strategies that boost your online credibility so customers feel comfortable doing business with a company they “know, like and trust”. 
• Act with certainty that any website changes you make will improve your site for your visitors and encourage them to do more business with you 
• Remove the risk of wasting money making ineffective changes to your website 
• Free up more budget so you add more successful elements to your online business 
• Create a clear and concise website brief to guide development now and in the future

Benefit From Flexible Learning

The Website Success System consists of:

• 16 bite-sized video modules showing you exactly what needs to happen on a customer-focused website
• A follow along workbook containing all the training slide with plenty of space for note-taking to promote active learning
• Audio files for learning on the move - in the car, on the train - wherever and whenever there's some spare moments to learn
• Optional quiz questions and answers to show progress
• A private, members only website packed with practical examples of good (and bad) website strategies to further strengthen understanding
• A small 10 page case study dummy website with some common problems to be identified and resolved, ideal for customers currently without a site of their own
   

It’s time to stop being one of the 95% of companies pouring money down the drain
on an ineffective, lifeless, poorly performing website.

• If you want to generate more business online, you need to move away from the traditional website approach – today!
• If you delay and stick with a website that’s not working,  driving customers to competitors with better websites, you will have to work even harder to encourage them to switch back
• As the global economy moves out of recession – it's time to invest wisely and make sure your website is ready to take maximum advantage of the upturn in spending power.